Minjie Li
Assistant Professor of Advertising and Public Relations
Phone | 865-974-3048 |
minjie@utk.edu | |
College | College of Communication and Information |
Center | Tombras School of Advertising and Public Relations |
Website | Website |
Minjie Li’s research is at the intersection of multicultural advertising, prosocial strategic communication, activism, implicit bias, emerging technologies, media inclusivity, and media psychology in relation to social change. He examines critical issues within the contexts of health disparities, brand activism, LGBTQ movements, racial inequality, and influencer and digital marketing communication, among other areas.